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    The implementation of a stakeholder management strategy during stadium relocation: a case study of Arsenal football club's move to the Emirates Stadium

    Walters, Geoff (2011) The implementation of a stakeholder management strategy during stadium relocation: a case study of Arsenal football club's move to the Emirates Stadium. Managing Leisure 16 (1), pp. 49-64. ISSN 1360-6719.

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    Abstract

    The relocation to new stadium developments has been a key trend within the football industry since 1990. For a stadium development to contribute positively to the area in which it is built and maximize the benefits for a range of stakeholder groups, it is important that a stakeholder management strategy is implemented consisting of two key components: stakeholder engagement and stakeholder participation. This article presents a case study of the stakeholder management strategy implemented by Arsenal Football Club during the development of the Emirates Stadium. Based primarily on the analysis of documentary secondary data supported by a small number of semi-structured interviews, the case study uses the theoretical literature on stakeholder management as a framework. It evaluates the extent to which the football club considered the needs and interests of different stakeholder groups during the development of the Emirates Stadium. Case study analysis shows that the stakeholder management strategy consisted of resident consultations, a communications strategy, a Stadium Liaison Committee, a Stadium Management Plan, and supporter consultations. The case study concludes by emphasizing that the stakeholder management strategy implemented by the football club, while clearly demonstrating evidence of stakeholder engagement, did not extend further with little opportunity for stakeholder participation and a lack of opportunities for involvement in decision-making processes.

    Metadata

    Item Type: Article
    Keyword(s) / Subject(s): stakeholder management, football, stadium redevelopment, Arsenal
    School: Birkbeck Schools and Departments > School of Business, Economics & Informatics > Management
    Depositing User: Sarah Hall
    Date Deposited: 28 Oct 2014 17:10
    Last Modified: 28 Oct 2014 17:10
    URI: http://eprints.bbk.ac.uk/id/eprint/10814

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