The global environment of business
Guy, Frederick (2009) The global environment of business. Oxford, UK: Oxford University Press. ISBN 9780199206629.
* Examines whether the emergence of regional production networks and trade blocs more important than globalization. * Essential for understanding the roots of the current economic crisis. * Looks at how how differences in political, social, and corporate systems in Europe, East Asia, and the Americas underpin countries' competitive strengths (and weaknesses). * Asks why some parts of the world have stayed so poor * Considers when and how can localized networks of SMEs compete internationally. * Explores how efforts to manage greenhouse gasses will affect international business.
|School:||Birkbeck Schools and Departments > School of Business, Economics & Informatics > Management|
|Research Centre:||Innovation Management Research, Birkbeck Centre for|
|Date Deposited:||10 May 2011 10:45|
|Last Modified:||06 Dec 2016 10:11|
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