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    Contemporary issues in brand research

    Christodoulides, George and Veloutsou, C. and Jevons, C. and de Chernatony, L. and Papadopoulos, N., eds. (2010) Contemporary issues in brand research. Athens: Athens Institute for Education and Research. ISBN 9789606672682.

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    Item Type: Book
    School: School of Business, Economics & Informatics > Management
    Depositing User: Sarah Hall
    Date Deposited: 09 Sep 2014 15:14
    Last Modified: 09 Sep 2014 15:14


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