Social media, content marketing and engagement strategies in B2B
Christodoulides, George and Michaelidou, N. and Siamagka, N.-T. (2019) Social media, content marketing and engagement strategies in B2B. [Editorial/Introduction] (In Press)
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21792.pdf - Author's Accepted Manuscript Available under License Creative Commons Attribution Non-commercial No Derivatives. Download (201kB) | Preview |
Official URL: https://doi.org/10.1016/j.indmarman.2018.03.013
Metadata
| Item Type: | Editorial/Introduction |
|---|---|
| School: | School of Business, Economics & Informatics > Management |
| Depositing User: | George Christodoulides |
| Date Deposited: | 21 Mar 2018 13:52 |
| Last Modified: | 10 Jun 2021 11:41 |
| URI: | https://eprints.bbk.ac.uk/id/eprint/21792 |
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