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    When doing good will not save us: revisiting the buffering effect of CSR following service failures

    Antonetti, P. and Crisafulli, Benedetta and Maklan, S. (2021) When doing good will not save us: revisiting the buffering effect of CSR following service failures. Psychology & Marketing , ISSN 0742-6046. (In Press)

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    Item Type: Article
    Additional Information: This is the peer reviewed version of the article, which has been published in final form at the link above. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Self-Archiving.
    School: School of Business, Economics & Informatics > Management
    Depositing User: Benedetta Crisafulli
    Date Deposited: 18 Jun 2021 10:57
    Last Modified: 20 Jun 2021 06:09
    URI: https://eprints.bbk.ac.uk/id/eprint/44788

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