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    Internationalising from the European periphery: triggers, processes, and trajectories

    Vissak, T. and Ibeh, Kevin and Paliwoda, S. (2008) Internationalising from the European periphery: triggers, processes, and trajectories. Journal of Euromarketing 17 (1), pp. 35-48. ISSN 1049-6483.

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    Abstract

    With accession to the EU, internationalisation is increasingly relevant to the three Baltic states, thus, this paper explores the triggers, processes, and trajectories of internationalisation behaviour, and the relevance and explanatory power of extant theory. Case study evidence has pointed to the internationalisation-triggering effects of firm-specific and managerially-embedded knowledge assets, relational/network and other resources, and foreign investments. Small domestic markets and EU accession were identified as having had push and pull effects on behaviour, with the latter shifting Baltic firms' expansion away from former Soviet bloc countries toward Western European markets. The findings reinforce the importance of the resource-based approach to explaining internationalisation, and highlight its ability to accommodate the partial perspectives offered by alternative models. Managerial issues and future research questions raised by the findings are also discussed.

    Metadata

    Item Type: Article
    Keyword(s) / Subject(s): Knowledge, networks, internationalisation process, resource based view, EU Enlargement, critical incidents, transition economies, environmental triggers, Baltic States
    School: Birkbeck Faculties and Schools > Faculty of Business and Law > Birkbeck Business School
    Research Centres and Institutes: Innovation Management Research, Birkbeck Centre for
    Depositing User: Administrator
    Date Deposited: 10 Jun 2013 13:08
    Last Modified: 02 Aug 2023 17:05
    URI: https://eprints.bbk.ac.uk/id/eprint/7422

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