BIROn - Birkbeck Institutional Research Online

    Implementing corporate social responsibility through social partnerships

    Walters, Geoff and Anagnostopoulos, C. (2012) Implementing corporate social responsibility through social partnerships. Business Ethics: A European Review 21 (4), pp. 417-433. ISSN 0962-8770.

    Full text not available from this repository.


    This paper examines how corporate social responsibility (CSR) is implemented through social partnerships. Drawing on previous literature and case study research, it presents a conceptual model of the process of implementation. An exploratory case study of the social responsibility partnership programme at the Union of European Football Associations (UEFA) has been conducted. The case study draws on interview data and documentary sources of evidence gathered from UEFA and the six partner organisations that comprise its CSR portfolio. The conceptual model identifies three stages of the implementation process (selection, design, management), with partnership evaluation being an ongoing process during all three. The latter consists of two elements, namely project and process evaluation. A key finding is the lack of process evaluation due to a high degree of inter-personal trust. The conceptual model adds to the growing body of research on the implementation of social partnerships and CSR. This paper is also the first to empirically explore the process of CSR implementation through social partnerships in the football sector.


    Item Type: Article
    School: Birkbeck Faculties and Schools > Faculty of Business and Law > Birkbeck Business School
    Research Centres and Institutes: Birkbeck Sport Business Centre
    Depositing User: Administrator
    Date Deposited: 20 Jun 2013 08:39
    Last Modified: 02 Aug 2023 17:05


    Activity Overview
    6 month trend
    6 month trend

    Additional statistics are available via IRStats2.

    Archive Staff Only (login required)

    Edit/View Item Edit/View Item