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    Arts festivals: property, heritage or more?

    Macmillan, Fiona (2014) Arts festivals: property, heritage or more? In: Bowrey, K. and Handler, M. (eds.) Law and Creativity in the Age of the Entertainment Franchise. Cambridge Intellectual Property and Information Law. Cambridge, UK: Cambridge University Press. ISBN 9781107039896.

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    Book synopsis: Much of the real value in the entertainment industry today lies in franchises – fictional universes, entertainment concepts, reinventions of cultural traditions and celebrity – that create an ongoing presence in the marketplace. The entertainment franchise now shapes the global cultural landscape. However, scholars have devoted little attention to how intellectual property law has changed or is being stretched in practice to accommodate this type of creativity and form of enterprise. Covering law and practice in jurisdictions such as the UK, the EU, the USA, Australia, Spain and the Caribbean, this collection explores the 'fit' of intellectual property laws with specific franchises and tracks the way creators and entrepreneurs work around law's limitations. Case studies include mega-film franchises, fan activity, hip-hop, the management of celebrity reputation, flamenco, 'Disneyfied' theatre, film and television funding, arts festivals and 'carnival in a box'.


    Item Type: Book Section
    Additional Information: Chapter has been accepted for publication and will appear in a revised form, subsequent to appropriate editorial input by Cambridge University Press, in "Law and Creativity in the Age of the Entertainment Franchise" published by Cambridge University Press
    School: Birkbeck Faculties and Schools > Faculty of Business and Law > Birkbeck Law School
    Research Centres and Institutes: Innovation Management Research, Birkbeck Centre for
    Depositing User: Administrator
    Date Deposited: 22 May 2014 13:44
    Last Modified: 02 Aug 2023 17:11


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