BIROn - Birkbeck Institutional Research Online

    Browse by Journal and Volume

    Up a level
    Export as [feed] Atom [feed] RSS
    Group by: Author(s) | Date | School | No Grouping
    Jump to: 24 April 2020
    Number of items: 1.

    24 April 2020

    Sammour, Ammar and Chen, W. and Balmer, J. (2020) Corporate heritage brand traits and corporate heritage brand identity: the case study of John Lewis. Qualitative Market Research: An International Journal 23 (3), pp. 447-470. ISSN 1352-2752.

    This list was generated on Wed Dec 4 03:12:57 2024 GMT.