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Placencia, Maria Elena (2015) Address forms and relational work in e-commerce: the case of service encounter interactions in Mercado Libre Ecuador. In: Hernández López, M. de la O and Fernández Amaya, L. (eds.) A Multidisciplinary Approach to Service Encounters. Studies in Pragmatics 14. Leiden, The Netherlands: Brill, pp. 37-64. ISBN 9789004260153.