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Journal of Business and Industrial Marketing
Trim, Peter R.J. and Lee, Yang-Im (2006) Vertically integrated organizational marketing systems: a partnership approach for retailing organizations. Journal of Business and Industrial Marketing 21 (3), pp. 151-163. ISSN 0885-8624.
Management Decision
Trim, Peter R.J. and Lee, Yang-Im (2004) A reflection on theory building and the development of management knowledge. Management Decision 42 (3/4), pp. 473-480. ISSN 0025-1747.
Qualitative Market Research: An International Journal
Trim, Peter R.J. and Lee, Yang-Im (2004) Enhancing customer service and organizational learning through qualitative research. Qualitative Market Research: An International Journal 7 (4), pp. 284-292. ISSN 1352-2752.
Sécurité & Stratégie
Trim, Peter R.J. and Lee, Yang-Im (2019) Cyber security, communication and risk management. Sécurité & Stratégie 32 (April), pp. 26-31. ISSN 2101-4736.