BIROn - Birkbeck Institutional Research Online

    Browse by Person

    Up a level
    Export as [feed] Atom [feed] RSS
    Group by: Item Type | Date | Journal or Publication Title | No Grouping
    Number of items: 1.

    Journal of Business Research

    Singh, J. and Crisafulli, Benedetta and Quamina, L.T. and Xue, M. (2020) ‘To trust or not to trust’: the impact of social media influencers on the reputation of corporate brands in crisis. Journal of Business Research 119 , pp. 464-480. ISSN 0148-2963.

    This list was generated on Mon Dec 23 06:49:48 2024 GMT.