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British Food Journal

Zhao, J. and Huo, H. and Wei, S. and Han, Chunjia and Yang, Mu and Gupta, B. and Arya, V. (2024) Research on the matching effect between advertising appeal and product type on the purchase intention of organic food. British Food Journal 126 (13), pp. 162-181. ISSN 0007-070X.

Frontiers in Psychology

Bai, S. and Yu, D. and Yang, Mu and Tang, R. and He, H. and Zhao, J. and Huang, P. (2022) Is Negative E-WOM more powerful? Multimodal data analysis on air passengers’ perception of COVID safety measures. Frontiers in Psychology 13 , ISSN 1664-1078.

IEEE Transactions on Engineering Management

Bai, S. and Yu, D. and Han, Chunjia and Yang, Mu and Islam, N. and Yang, Z. and Tang, R. and Zhao, J. (2023) Enablers or inhibitors? Unpacking the emotional power behind in-vehicle AI anthropomorphic interaction: a dual‑factor approach by text mining. IEEE Transactions on Engineering Management , ISSN 0018-9391.

Journal of Ethnopharmacology

Zhao, J. and Evangelopoulos, Dimitrios and Bhakta, Sanjib and Gray, A.I. and Seidel, V. (2014) Antitubercular activity of Arctium lappa and Tussilago farfara extracts and constituents. Journal of Ethnopharmacology 155 (1), pp. 796-800. ISSN 0378-8741.

Journal of Experimental Psychology: Human Perception and Performance

Zhao, J. and Hahn, Ulrike and Osherson, D. (2014) Perception and identification of random events. Journal of Experimental Psychology: Human Perception and Performance 40 (4), pp. 1358-1371. ISSN 0096-1523.

Technological Forecasting & Social Change

Bai, S. and Yu, D. and Han, Chunjia and Yang, Mu and Gupta, B. and Arya, V. and Panigrahi, P.K. and Tang, R. and He, H. and Zhao, J. (2024) Warmth trumps competence? Uncovering the influence of multimodal AI anthropomorphic interaction experience on intelligent service evaluation: insights from the high-evoked automated social presence. Technological Forecasting & Social Change 204 (123395), ISSN 0040-1625.