Campbell, Rosie and Cowley, P. (2018) The impact of parental status on the visibility and evaluations of politicians. British Journal of Politics and International Relations 20 (3), pp. 753-769. ISSN 1369-1481.
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Abstract
In increasingly personalised electoral contests, voters use evaluations of candidates’ characteristics in their vote decisions, and candidates deploy personal information about themselves which they believe convey a positive message in their communications with voters. We expand the study of candidate characteristics to include parental status, examining the public’s view of politicians with and without children and the behaviour of politicians in their communications with voters. Men and women are equally likely to refer to their children regardless of party. We find a preference for candidates who are parents and no punishment effect for women politicians with children. Our findings, from a British study, contradict some of the research from the United States which finds that voters’ reactions to candidates’ parental status vary depending on candidate gender; as such, our results suggest that political and cultural context our important factors determining the role gender plays in political behaviour.
Metadata
| Item Type: | Article |
|---|---|
| Keyword(s) / Subject(s): | candidate evaluations, electoral behaviour, gender, parenthood, personalisation, political behaviour |
| School: | Birkbeck Faculties and Schools > Faculty of Humanities and Social Sciences > School of Social Sciences |
| Research Centres and Institutes: | Birkbeck Centre for British Political Life |
| Depositing User: | Rosalind Campbell |
| Date Deposited: | 03 Jul 2018 13:10 |
| Last Modified: | 13 Feb 2024 11:07 |
| URI: | https://eprints.bbk.ac.uk/id/eprint/23001 |
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