BIROn - Birkbeck Institutional Research Online
    Up a level
    Export as [feed] Atom [feed] RSS
    Group by: Author(s) | Date | School | No Grouping
    Jump to: C
    Number of items: 1.

    C

    Coleman, D. and de Chernatony, L. and Christodoulides, George (2015) B2B service brand identity and brand performance: an empirical investigation in the UK’s B2B IT services sector. European Journal of Marketing 49 (7/8), ISSN 0309-0566.

    This list was generated on Thu Apr 18 04:52:00 2024 BST.