BIROn - Birkbeck Institutional Research Online
    Up a level
    Export as [feed] Atom [feed] RSS
    Group by: Author(s) | Date | School | No Grouping
    Jump to: M
    Number of items: 1.

    M

    Marbach, J. and Lages, C.R. and Nunan, Daniel (2016) Who are you and what do you value? Investigating the role of personality traits and customer-perceived value in online customer engagement. Journal of Marketing Management 32 (5-6), pp. 502-525. ISSN 0267-257X.

    This list was generated on Tue Apr 23 02:41:17 2024 BST.