BIROn - Birkbeck Institutional Research Online
    Up a level
    Export as [feed] Atom [feed] RSS
    Jump to: Article
    Number of items: 1.

    Article

    Chatzipanagiotou, K. and Veloutsou, C. and Christodoulides, George (2016) Decoding the complexity of the consumer-based brand equity process. Journal of Business Research 69 (11), pp. 5479-5486. ISSN 0148-2963.

    This list was generated on Wed Apr 24 07:04:34 2024 BST.