BIROn - Birkbeck Institutional Research Online
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    Number of items: 3.

    Data in Brief

    Al-Surmi, Abdulrahman and Cao, G. and Duan, Y. (2019) Data of the impact of aligning business, IT, and marketing strategies on firm performance. Data in Brief 27 , p. 104656. ISSN 2352-3409.

    Industrial Marketing Management

    Al-Surmi, Abdulrahman and Cao, G. and Duan, Y. (2020) The impact of aligning business, IT, and marketing strategies on firm performance. Industrial Marketing Management 84 , pp. 39-49. ISSN 0019-8501.

    International Journal of Production Research

    Al-Surmi, Abdulrahman and Bashiri, M. and Koliousis, I. (2022) AI based decision making: combining strategies to improve operational performance. International Journal of Production Research 60 (14), pp. 4464-4486. ISSN 0020-7543.

    This list was generated on Wed Feb 21 05:32:58 2024 GMT.