BIROn - Birkbeck Institutional Research Online
    Up a level
    Export as [feed] Atom [feed] RSS
    Group by: Item Type | Date | Journal or Publication Title | No Grouping
    Number of items: 1.

    Stathopoulou, Anastasia and Balabanis, G. (2015) Customer relationship development in hedonic and utilitarian services. In: Robinson Jr., L. (ed.) Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. New York, U.S.: Springer, pp. 394-397. ISBN 9783319109114.

    This list was generated on Thu Mar 28 05:47:32 2024 GMT.