BIROn - Birkbeck Institutional Research Online
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    Number of items: 18.

    2015

    Singh, J. and Crisafulli, Benedetta (2015) Customer responses to service failure and recovery experiences. In: Sahadev, S. and Purani, K. and Malhotra, N. (eds.) Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies. Springer, pp. 117-135. ISBN 9783319134406.

    2016

    Crisafulli, Benedetta and Singh, J. (2016) Managing online service recovery: procedures, justice and customer satisfaction. Journal of Service Theory and Practice 26 (6), pp. 764-787. ISSN 2055-6225.

    6 March 2016

    Crisafulli, Benedetta and Singh, J. (2016) Managing Online Service Recovery at iMAGE Telecom. In: UNSPECIFIED (ed.) SAGE Business Cases. SAGE. ISBN 9781473952034.

    26 June 2016

    Borel, L.-H. and Christodoulides, George (2016) Branding and digital analytics. In: Dall'Olmo Riley, F. and Singh, J. and Blankson, C. (eds.) The Routledge Companion to Contemporary Brand Management. Routledge Companions in Business, Management and Accounting. Abingdon, UK: Routledge. ISBN 9780415747905.

    1 September 2016

    Crisafulli, Benedetta and Singh, J. (2016) Service guarantee as a recovery strategy: the impact of guarantee terms on perceived justice and firm motives. Journal of Service Management 27 (2), pp. 117-143. ISSN 1757-5818.

    19 October 2016

    Crisafulli, Benedetta and Singh, J. (2016) Too little, too late? The effect of time and money on consumer responses to online service failures. In: 2017 Frontiers in Service Conference, 22-25 Jun 2017, New York, U.S..

    7 April 2017

    Singh, J. and Crisafulli, Benedetta and Paurav, S. (2017) ‘Too bad to be true’: the effect of guilt appeal intensity in cause-related marketing. In: American Marketing Association (AMA) 2017 Winter Conference: Better Marketing for a Better World, 17 Feb 2017, Orlando, U.S..

    1 August 2018

    Crisafulli, Benedetta and Singh, J. and Quamina, L.T. and Xue, M. (2018) Retrieving corporate reputation following a crisis: the impact of online communications and affective displays on consumers. In: 4th International Colloquium on Corporate Branding, Identity, Image and Reputation (COBIIR2018), 3-4 Sep 2018, Cetraro, Italy. (Unpublished)

    2019

    Crisafulli, Benedetta and Wasil, M. and Singh, J. and Benoit, S. (2019) Managing patient expectations through understanding health service experiences. British Journal of Medical Practitioners 12 (2), ISSN 1757-8515.

    1 April 2019

    Crisafulli, Benedetta and Singh, J. and Quamina, L.T. (2019) Tackling global challenges through cause-related marketing: How brands should promote their support to social causes. Admap , ISSN 0001-8295.

    2020

    Crisafulli, Benedetta and Singh, J. and Quamina, L.T. and Kottasz, R. (2020) The role of brand equity and crisis type on corporate brand alliances in crises. European Management Review 17 (4), pp. 821-834. ISSN 1740-4762.

    1 June 2020

    Singh, J. and Crisafulli, Benedetta and Quamina, L.T. (2020) How intensity of cause-related marketing guilt appeals influences consumers - The roles of company motive and consumer identification with the brand. Journal of Advertising Research , ISSN 0021-8499.

    1 August 2020

    Crisafulli, Benedetta and Dimitriu, R. and Singh, J. (2020) Joining hands for the greater good: examining Social Innovation launch strategies in B2B settings. Industrial Marketing Management 89 , pp. 487-498. ISSN 0019-8501.

    September 2020

    Crisafulli, Benedetta and Singh, J. and Quamina, L.T. (2020) ‘Corporate image at stake’: the impact of crises and response strategies on consumer perceptions of corporate brand alliances. Journal of Business Research 117 , pp. 839-849. ISSN 0148-2963.

    October 2020

    Singh, J. and Crisafulli, Benedetta and Quamina, L.T. and Xue, M. (2020) ‘To trust or not to trust’: the impact of social media influencers on the reputation of corporate brands in crisis. Journal of Business Research 119 , pp. 464-480. ISSN 0148-2963.

    July 2022

    Crisafulli, Benedetta and Singh, J. and Quamina, L.T. (2022) Competence is power: how digital influencers impact buying decisions in B2B markets. Industrial Marketing Management 104 , pp. 384-399. ISSN 0019-8501.

    6 July 2022

    Teoh, Kevin and Frost, F. and Singh, J. and Charalampous, M. and Muñoz, M., eds. (2022) Book of proceedings: 15th Conference of the European Academy of Occupational Health Psychology, 'supporting knowledge comparison to promote good practice in occupational health psychology'. Nottingham: European Academy of Occupational Health Psychology. ISBN 9780992878665.

    27 December 2022

    Singh, J. and Crisafulli, Benedetta (2022) Brands and consumers: a research overview. Taylor & Francis. ISBN 9780429449598.

    This list was generated on Sat Jul 27 06:19:05 2024 BST.